Type & Typography

Sunday, 4th May 2008

Bauldoff linked to some scans he’d done of the 1980 promo for the typeface Haas Unica, by Team’77. I’d seen a copy of this back in the 90s but then forgot about it until seeing these scans - back then I was only a callow youth so the idea of improving Helvetica didn’t seem so remarkable or interesting as it does now. There’s a PDF here, if you’re interested.

Essentially, Haas Unica came about as a result of analysing the original version of Helvetica, its variants (as they were in 1980) and similar faces and seeking to improve them - to produce the ultimate archetypal sans serif face. A single face to unite them all, if you like. Looking at the comparitive settings of both faces at text size shows how subtle the differences are, with a detail closeup first:

You can get an idea of the kind of analysis they did from this little snippet:

The character width of Haas Helvetica appears to us to be generally somewhat narrow, so that the rhythm of the typeface is rather uneasy in its effect. The same applies to Akzidenz Book. Linotype Helvetica is wider than the Haas version in relation to its character area and appears to us to be generally more balanced. Its character width corresponds basically to that of Univers.

And the results, based on improvements and adjustments to the stroke thicknesses, relationships of the capital letter widths, numerals and the basic forms of the letters:

The differentiation of capital letter widths leads to a tighter rhythm in upper case composition. A slightly more open form in the Haas Unica specimen setting, compared with the original version, together with the individual corrections to characters, improves the readability of the typeface, especially for continuous text.

Unfortunately when the face was released there were some legal problems as Linotype and Scangraphic both claim ownership. As a result it is no longer available commercially, which is a huge shame. Perhaps a petition for the conflicting parties to get over themselves and perhaps release the face jointly? I mean, making some money from it is surely better than making none at all - especially when ‘ownership’ is being judged from contract and the shifting seas of corporate ownership. Meanwhile, some people are taking matters into their own hands by redrawing the letterforms for their own use.

On the left is the original Haas Helvetica, on the right the new Haas Unica, and in between some transitory and experimental forms.

Saturday, 3rd May 2008

I was hunting for a link I’d omitted from a previous post and came across an old bookmark for these infographics (found originally via Chris Glass). I especially like the red tape one, and the map part of the tobacco one is great.



Saturday, 26th April 2008

Drawn! the other day had a link to this treasure trove of retro illustrations, posters, books, covers, and pretty much everything else committed to print, and an on-link to the Mid-Century Illustrated Flickr pool. Looking through these is a bit like browsing ffffound, you keep finding things you want to keep links to… or just keep. I tend to want to redraw things, as I find it helps me understand how it was done a bit better and I often learn some new technique or style, or get inspiration for something else. I particularly liked the Black Pearl cover - it’s an engaging and compelling image, but made with just three colours. No halftones or tints either. I didn’t redraw this, I just used clean-up techniques to recreate it:

The Aircraft Propulsion Data Book is interesting as the curve appears smooth and aerodynamic, but under close examination it seems a bit… well, clumsy. Still, that’s the kind of thing that interests me - for example, when doing things like icons the details can seem crude and ugly up close but at their intended size provide useful (and subtle) clues on how to interpret the whole image.

Also in the sets of images are various examples of very nice typography, these two caught my eye in particular:


And linked from the Photo Lettering one, this beautiful, beautiful thing:

Then, finally, no collection of mid-century illustrations would be complete without at least one retro-futurist image, so here’s a fabulous subway illustration by Klaus Bürgle:

Sunday, 20th April 2008

I was catching up on Oh Joy! earlier today and saw this post about Lou Dorfman’s gastrotypographicalassemblage. Wow, what a piece. Cho links to a collection of images on Flickr (where else) showing some original photos of the piece in situ, and some of the work being done to restore it - more on that here. I love the restoration pictures, with all the letters laid out like that.

I would love to have something like this at home, or even at the office for that matter.




Thursday, 17th April 2008

A fair few sites have linked to this recently, but I’ve only just got around to watching it and I can’t recommend it enough. As well as Fry’s flawless presentation of the story of Gutenberg and his invention, there are a few examples of nice lettering to pause the video for too. Mention of the Gutenberg Bible reminds me of this article, from a while back.

It’s the first time I’ve used iPlayer, as it’s the first time my internet connection has worked at a reasonable speed (thank you Virgin Media, it only took you years). I rather like the way its laid out, it’s a bit like my other site, which has looked like that for years, I hasten to add.

Also, for those of you who’ve ever watched the original TV series of Hitchhiker’s Guide to the Galaxy, having Fry present this is just perfect; it’s like a chapter from the Guide itself.

Update: I hadn’t realised that people outside the UK had no iPlayer access at all. Kottke provided these links to a YouTube version in six parts, which unfortunately weren’t encoded to take into account the original widescreen format, so everyone looks a bit narrow: One, Two, Three, Four, Five and Six. They may be removed if the BBC requests it, however.

Sunday, 13th April 2008

A few years ago I worked on the UI design of an online government-backed TEFL learning programme, which had a lot of input from various charities and education experts. One of the earliest inputs regarded the typeface to use for it. I remember an argument I had with a consultant for a large charity, who argued that Verdana was inherently an illegible face because the ascenders and capitals were different heights; an odd approach to take as I’m fairly sure that enough research had already been done into word shape and readability (by her own organisation as it turns out) to encourage faces with different ascender and cap-heights. Still, the argument quickly ended when the main stakeholder (other than the government) decreed that Comic Sans was the most readable text ‘face’ available and that it must be used for everything. They would allow no dissent. Fortunately a few months down the line and a couple of review stages later, we ended up dropping Comic Sans in favour of Arial - not normally a face to make designers rejoice, but so much of an improvement it felt like a liberation from purgatory. One of the main official objections to Comic Sans was that the letterforms were different from those end-users would be used to, and therefore unfamiliar and hard to recognise. Of course there were many unofficial objections, often centered around the end-users feeling somewhat insulted by such a childish face.

Anyway, I was reminded of all this when David pointed me towards the new face produced by Fontsmith for Mencap, which was actually designed in collaboration with end-users, and benefits greatly as a result. From the press release:

Having narrowed the choice down to a cleaner and more crisp letterform, which avoided the pitfalls of being too childlike and patronising, Fontsmith refined the design to aid legibility and maximise accessibility.

FS Mencap is not quirky or odd looking, doesn’t resemble the childlike design of fridge magnets or early learning tools and is set to challenge Arial as a new standard in legibility.

So rather than to treat people with learning or sight disabilities (or those who just don’t know English) as big children, Fontsmith and Mencap created a face that is clean, professional and adult, while still being friendly and (of course) legible. According to the Typophile article, the face will be available for the public to use too, which is excellent news. I wonder what range of characters are included in it though? The press release shows only basic Latin characters in the examples, but I hope it has broader coverage.

Thursday, 10th April 2008

Part of my job involves developing websites in multiple languages, and earlier this week the decision was made to produce an arabic version of a particular very flash-heavy website we did. It’s going to be an interesting challenge, as the website in question is one of those that emulates the action of turning pages in a book (needless to say it’s a pure marketing ‘teaser’ style website) and so the entire site will need to be reconfigured to right-to-left reading and page turning. Anyway, those are fairly straightforward technical details and shouldn’t take too long. What really occupies my time is selecting a new typeface for the site - we use Arno Pro for its wide range of language support, especially Cyrillic and Greek, and so the new arabic face should work well with it. And lo, just this evening I find Palatino Arabic in the Type Director’s Club 2008 winning entries. Perfect.

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